NEW PERODUA MPV IN TOWN

Will Be Lunch on September 2009

The new Toyota MPV that the Perodua MPV will be based on has been unveiled! Click the linked text to find out how the new MPV looks like as well as its dimensions and specifications.

An interview with Perodua managing director Datuk Hafiz Syed Abu Bakar in The Edge Weekly has revealed some plans about Perodua this year. For one, Perodua will be undergoing a rebranding sometime in the middle of the year, which will coincide with the launch of the new Perodua Kembara. The rebranding exercise will also give Perodua a new logo, which will be more of a restyled evolution of the current one rather than something new.

The new Perodua Kembara will come with a 1.5 liter engine (likely the 3SZ-VE) and will have four-wheel drive. It will not be assembled locally by Perodua but will be a CBU import from Japan. It will be a low volume product, and the expected price tag is likely to be more than the Toyota Rush because of its higher specs (the 4WD drivetrain) and Japan sourcing. It will be targetted at the urban, upper-middle income group. Expect the new Perodua Kembara to be based on the short wheel base Daihatsu Terios with a May 2008 launch date.

Another surprise revealed in the article is Perodua’s plans for 2009. Perodua will launch a new three row 6-seater MPV in September 2009. Datuk Hafiz likened it to a Toyota Wish, but a smaller version. I wonder what could this be based on. Can’t really think of any compact 6-seaters from Daihatsu/Toyota other than the Daihatsu Gran Max, but that’s more of a Rusa-like van.

If you read this article by Xinhua News Agency posted on the 5th of March 2008. it is revealed that Toyota and Daihatsu is developing a new MPV in Indonesia. The MPV is set to be launched in 2009. This model is could be the one that the new 2009 Perodua MPV will be based on.

Anyway whatever it is, it’s something to look forward to next year. 2009 seems to be the year of the MPVs

Proton Saga BLM

Proton Saga New Generation "BLM"

On January 18, 2008, Proton unveiled the successor to the 2007 Saga, which was planned to be phased out in June 2008. Retaining the Saga name, the new car is an indigenous design, essentially based on a stretched Proton Savvy platform. The new model is an in-house design developed in collaboration with Korea's LG CNS and Lotus Engineering. This model enables the Malaysian company play to its strength in the home market i.e. the three-box sedan. The Proton Saga is not planned for U.S. launch but will be sold throughout Southeast Asia, in China, India and Australia

As of February 2008, approximately 23,000 customer bookings had been made for the car since its launch and the corresponding waiting time for delivery during that same period stretched up to 5 months.

Specifications

The Saga comes in 3 different specifications with the choice of manual or auto transmissions starting from the base specced N model to the fully kitted M model. Aichi Kikai supplies the 5-speed manual while Mitsubishi the 4-speed automatic. The basic N model retails from RM31,500 to the RM39,800 high specced M model. The new Saga would be the cheapest Proton once the RM26,999 original is retired. Proton dubs the new Saga as "The People's Car".

Engine and performance

The new Saga is powered by the same 1.3-litre Campro engine (which was co-designed with Lotus) that is fitted to entry-level Gen-2s. Besides the 1.3L engine option, the 1.6-liter version is also avaliable but for taxicab operators only. The 1.3-liter engine is rated at 94 hp (70 kW; 95 PS) at 6,000 rpm and 120 N·m (89 lb·ft) at 4,000 rpm . However, it has a new Integrated Air-Fuel Module (IAFM) which varies the airflow into the engine to improve efficiency, smoothening out the problematic dip in the torque curve in the lower and middle rev ranges. Its output matches that of a 1.3-litre in the Satria Neo. Power delivery characteristics in both cars are remarkably different. The torque could be felt after 2,500 rpm and all the way to 4,000 rpm. The car feels peppy to drive and acceleration to highway speeds is good. The 5-speed manual from Aichi Kikai is not geared towards the ultimate refinement at cruising speeds, but it does offer a good spread of torque everywhere, not to mention good overtaking power anywhere from 80-120 km/h. Suspension setup consists of MacPherson struts and a stabilizer bar up front with a torsion beam in the rear. Its Lotus designed torsion beam suspension enables it to turn in sharply, hold its stance well through corners, understeering to a sizeable extent. Fuel economy is very good, ranging from approximately 6 L/100 km (47 mpg_-imp; 39 mpg_-US) for the manual transmission to 6.2 L/100 km (46 mpg_-imp; 38 mpg_-US) . for the auto and is considerably less when traveling at 80 km/h (50 mph) in fifth. Top speed is around 160 km/h (99 mph) and 0-100 km/h time is about 13 seconds. The electrical system has also been updated with coil-on-plugs instead of the traditional ignition cable system, eliminating power loss. Drive-by wire throttle however is not available.

Cabin and interior

It has boot space of (413 l (14.6 cu ft)). Because the new Saga, like its predecessor, is expected to be standard among Malaysian taxicab operators, the car is designed to accommodate a compressed natural gas tank without considerably restricting boot space. There is ample room for 5 adults and the interior is bigger than the old Saga. Top-of-the-line version have a set of 14-inch tyres and ventilated disk brakes for added traction, providing the car with strong braking force and better road holding. Airbag is also fitted to the medium-specced models onward.

Awards

Since the official launch of the second generation Proton Saga in January 2008, the car has won 3 major automobile awards. Autocar Asean, the Malaysian edition of the longest running car magazine in history has awarded the new Saga "Winner of the Small Sedan/ Hatchback Category" for 2008. Shortly after that, the car was voted as the "Best People's Car" at the Asian Auto - VCA Auto Industry Award 2008. In November the same year, the new Saga won yet another major Malaysian automobile accolade when it was declared the "Winner of the Entry Level Car Category" under the New Straits Times/ Maybank Car of the Year Awards for 2008.

NEW BORN FROM PROTON

New Proton MPV - Exora initial details

I have some preliminary details on the Proton MPV due to be launched in the first half of 2009. According to a source in Proton, the Proton MPV is on schedule and one of the first chassis prototypes was shown at the Proton Technology Week.

The chassis reveals quite a bit about the car. There is also a model of the interior hidden in a box with holes cut into it, much like the peekaboo promo that Proton did for its previous two models. The following are what I gathered on the MPV:

Exterior

• Overall shape is like the Toyota Wish but the rear section of the roof does not slope down slightly like the Wish to improve headroom for the third row.
• Tail lamps use LEDs and have a vertical design extending from the top to down, unlike the Wish’s which do not extend into the D pillar. The tail lamps are slimmer at the top but curve out a little at the bottom, similiar to the Volvo XC90’s design. The signal lamps in the light cluster are positioned towards the top for better visibility. You can actually see this in the previously revealed sketch and the teaser video above.
• There is a swage line on the side profile of the MPV.
• Regular swing doors instead of sliding doors.
• The spare tyre is installed outside under the chassis instead of kept in the car so that you can get access to it easily when the luggage space is occupied.

Interior

• The peekaboo box revealed a two-tone beige interior, but sources in Proton say the colour of the interior has not been finalised. It may be either beige or grey.
• Luggage space is not that great with the third row of seats in place, but can fit one large golf bag. This means balik kampung with 7 people loaded and luggage for 7 will be a challenge.
• Second row splits 60:40 while the third row is a 50:50 split. The seats fold flat.
• Interior roof height is designed to be quite decent to accomodate people who want to ride with songkoks and turbans.
• The shifter uses a gated shift and is dashboard-mounted rather than mounted between the front two seats, a common modern trend with MPV-like vehicles.
• The in-car entertainment is a 2-DIN unit. There are options for a DVD player with an LCD display for the movie mounted at the second row roof area. There is also an option in the future for GPS navigation.
• The 2-DIN head unit is at the top of the center dash area below the aircond vents, and below it comes the air conditioning controls which are three knobs arranged in a triangle shape. Below that is the shifter.
• There are aircond blowers for the second and third row situation at the top left and right of the cabin roof (near the grip handles). Proton source says after testing this produced the best airflow.
• There is no armrest between the front two seats but the armrest is instead a fold-down type integrated into the seat itself.

Chassis

• The wheelbase of the chassis is estimated to be more than 2,700mm but less than 2,800mm. In comparison, the Honda Stream has a wheelbase of 2740mm, the Wish is 2,750mm, the Innova 2,750mm, the Livina 2600mm, and the Mazda5 2750mm.
• The front suspension design uses MacPherson struts and the rear design uses a torsion beam to minimize suspension system intrusion into cabin.
• The front end is designed, supplied and assembled as a single module for weight reduction and ease of installation to minimize QC problems.
• The MPV is said to have very good crash safety design from Proton internal crash tests. A few MPVs will be sent for official crash testing and rating soon.

So there you have it. If you want to look at the interior and chassis for yourself you can head to the Proton Technology Week event tomorrow. The event is happening at the Proton plant in Shah Alam. On the KESAS highway heading towards Klang, turn left after the Center of Excellence and then turn left into the Proton plant.

PROTON SDN BHD

Car made by Proton

What Proton Has To Offer

Whoever ends up buying Proton will be getting a lot more than a car company. They'll receive:

Access to the southeast Asian market. The economies of China and India are booming, but the countries of southeast Asia are considered to be ripe consumer markets too. Malaysia, Thailand, and Vietnam are poised for growth, just the types of markets any automaker would like to enter. With Proton already present in each country, the suitor would gain instant access and could expand their presence accordingly.

Available manufacturing base. With automotive plants in play, Proton's suitor will be able to ramp up production and expand market share. New models can be built on Malaysian assembly lines, cars that one day could be destined for the profitable US market.

What A Suitor Can Give To Proton

The company buying Proton can offer several things including:

Strength - Proton has been selling cars for just the past 25 years, but they remain a tiny player in the global automotive market. Stiff competition means that Proton needs some sort of business relationship going forward or risk being surpassed by automotive giants with deeper pockets.

Visibility - Outside of the markets mentioned, Proton is a virtual unknown player. Collaborating or merging with another company will ensure that Proton will be around for another 25 years.

Technology - What Proton currently builds would not be able to be sold in some European markets or in the US. None of their current models can meet stringent emission and safety requirements; most of their vehicles are outdated and in need of a technological boost.

Some of what I have shared here is purely speculation, but it does drive home one point: the global automotive industry is consolidating and only the strong will survive. Going it alone will probably prove to be too costly for Proton, necessitating that a business partner be found as soon as possible.